Keith is currently an Executive Creative Director and Innovations Director at TBWA\Hunt Lascaris. He is an obsessive problem-solver, which helps at the office, but doesn’t at home.
Keith is passionate about finding new and innovative ways to solve his clients’ problems, even if it means treading outside of the usual advertising terrain.
Over the years, Keith has worked on some of South Africa’s biggest brands, including MTN, FNB, Standard Bank, Nissan and Wimpy. His talent has won him a number of local and international advertising awards, such as Cannes Lions, Clios, One Show and Loeries. Keith’s work has also been featured in the Cannes Game Changers book and exhibition, which celebrates 60 years of creativity that has transformed the landscape of advertising.
In his spare time, Keith runs Happy Lab, a start-up product development company that he founded with his long-time creative partner Dale Mullany.