Animesh has more than 30 years experience in Advertising, Marketing and services industry of which 20 years have been dedicated to building brands in the Kenyan and East African market. With agency start-up and senior management experience. Animesh’s continual engagement with clients and management teams at the most senior level over the past two decades have honed his skills in guiding agency businesses, developing senior teams and engaging in brand conversations with clients. Animesh has a solid record launching new brands, relaunching brands that were once stagnant in the East African market, and transforming them into major players. He is well-versed in running all aspects of ATL , BTL , Digital, Film Production, Shopper Marketing and Route to Market which make his knowledge and repertoire unique in the East African market.