CATEGORIES



DIRECTION - 90 SECONDS AND UNDER


Jury will evaluate the talent and the storytelling skills of the director, as well as the visual elements used, such as the set design, the location and the wardrobe, the shot composition, lighting, casting and remaining film-related aspects. Commercials and branded content films up to 90 seconds are eligible in this category.

DIRECTION - 91 TO 180 SECONDS


Jury will evaluate the talent and the storytelling skills of the director, as well as the visual elements used, such as the set design, the location and the wardrobe, the shot composition, lighting, casting and remaining film-related aspects. Commercials and branded content films over 90 seconds and under 180 seconds (3 minutes) are eligible in this category.

DIRECTION - OVER 180 SECONDS


Jury will evaluate the talent and the storytelling skills of the director, as well as the visual elements used, such as the set design, the location and the wardrobe, the shot composition, lighting, casting and remaining film-related aspects. Commercials and branded content films over 180 seconds (3 minutes) and up to 20 minutes are eligible in this category. Please, respect the time limit!

CINEMATOGRAPHY

Judges will evaluate the cinematographer (Director of Photography) skills in the technique and the construction of a unique visual style, involving aspects such (as) lighting, settings, textures, among others.

VISUAL EFFECTS

The jury will evaluate the integration of the visual elements captured by a camera and those made by the use of a computer (CG). To enter this category we require companies to upload a breakdown in a separate file. The breakdown has to be 2 minutes length max.

ANIMATION

The talent of the artist is evaluated in the creation of characters, elements or actions that provide the motion sensation and have been produced in 2D, 3D, Motion Graphics or Stop Motion. To enter this category we require companies to upload a breakdown in a separate file. The breakdown has to be 2 minutes length max.

EDITING

The evaluation process considers the creative contribution of the editor to an idea, either via the selection of the best shot of each take, the speed provided to the film or others.

PRODUCTION DESIGN

The category involves the overall look of the film that illustrates the setting and visual style of the story. Includes the design of the sets and location choices, among others.

CASTING

The jury will consider the casting director’s skills in selecting actors to play the main roles in the film, as well as the actors’s work and contribution to the piece.

STYLING & COSTUME DESIGN


The jury will focus on the artistry, the technical expertise and the creative vision to design the clothing, the styling, the make up and the overall appearance of a character.

WRITING


The jury will take into account the contribution of the written script to a successful final execution. Characters, movements, actions, dialogues, scenes and expressions will be considered.

ORIGINAL MUSIC


Judges will evaluate the original composition of a jingle or soundtrack applied to any advertising format. It can be made for a live action film, an animated film, a radio spot, an app, video game or any other.

SOUND DESIGN

Judges will evaluate the creation and the artistic use of sound effects, human or computer generated voices and/or elements of music to exacerbate images. Sound could be developed for either a spot on live action, animation or any other.

MUSIC VIDEO

Music Videos created for a song with promotional or artistic purposes, meant to be broadcasted on any media can be entered in this section. Judges will evaluate aspects such as direction, photography, art direction and visual effects, among others.

NEW TALENT


The purpose of this category is to introduce new directors to the world. Jury will evaluate the narrative and aesthetic innovation skills of upcoming directors in any kind of short form films: commerciales, music videos, documentary and fiction, both in live action and animated films.

To be elegible, directors must be up to 30 years old and they must have had less than two years of experience as directors.

LOW BUDGET

Commercials and other short form films (music videos, documentary and fiction, both live action and animated) made with few resources built for TV, internet, mobile, and/or other broadcast channels are welcome to participate in this category. In any casee, the production budget must be under USD 30.000.

LIVE EXPERIENCE


This category recognises the best digital experiences in a physical environment, including retail, exhibition spaces or art installations. To enter, upload a case video.

LOCATION


The jury will consider the location’s contribution to the story. Either it’s a natural landscape or a building the jury will take into consideration the originality, features, visual impact and suitability for the project. As supporting material, you can upload a short case study on a PDF file, describing the production briefing and how the chosen location met the film’s needs.